Patterns of Play is a creative studio and online shop inspired by football culture.

We mostly work on graphic design and illustration projects for clients around the world, helping them communicate and engage with their audience. From pitch-side beach huts to matchday programmes, we’ve worked with brands, organisations and clubs from all levels of the game.

Our online shop celebrates the quirks, nostalgia and beauty of the game through a curated collection of football inspired products. Our own designs are combined with a hand-picked selection of work by the finest creatives from around the world.

Since forming in 2015, we’ve also hosted various pop-up exhibitions across the UK. Each show celebrates a different football theme and provides a platform for our network of artists to showcase and sell their work.

If you have a project, idea or collaboration you’d like to discuss please get in touch – we’d love to hear from you.