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Norwich City Matchday Programmes

2017 – 2018
Carrow Road, Norwich


Patterns of Play produced the matchday programme covers for Norwich City throughout the 2017/18 season. The project included 24 home fixtures over nine months with each game featuring artwork by a different artist offering their own unique take on the Canaries.

Click on the matchday links below to read more about each of the artists involved and the story behind creating their artwork.



Matchday 01
Norwich City v Sunderland


Matchday 04
Norwich City v Burton Albion


Matchday 07
Norwich City v Derby County


Matchday 10
Norwich City v Preston North End


Matchday 13
Norwich City v Millwall


Matchday 16
Norwich City v Middlesbrough


Matchday 19
Norwich City v Nottingham Forest

Matchday 22
Norwich City v Aston Villa

Matchday 02
Norwich City v Queens Park Rangers


Matchday 05
Norwich City v Bristol City


Matchday 08
Norwich City v Wolves


Matchday 11
Norwich City v Sheffield Wednesday


Matchday 14
Norwich City v Chelsea


Matchday 17
Norwich City v Ipswich Town


Matchday 20
Norwich City v Reading

Matchday 23
Norwich City v Cardiff City

Matchday 03
Norwich City v Birmingham City


Matchday 06
Norwich City v Hull City


Matchday 09
Norwich City v Barnsley


Matchday 12
Norwich City v Brentford


Matchday 15
Norwich City v Sheffield United


Matchday 18
Norwich City v Bolton Wanderers


Matchday 21
Norwich City v Fulham

Matchday 24
Norwich City v Leeds United


A collection of artists, designers and illustrators were invited by Patterns of Play throughout the season to take part in the project with most being based in Norfolk or having some connection to the local area. The variety of contributors meant that a range of visual styles could be showcased with each cover artwork presenting a different artistic process, discipline or technique.

For press enquiries or more information about the project, please send an email to studio@patternsofplay.co.uk